And this is how it works

Our simple process

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Initial consultation

Before you really get started, you will probably have a few questions or special requests. Your personal consultant will be available to listen to you right from the start and then provide you with comprehensive support - from animation and adaptation to your CI to scheduling.

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Script

If you decide to work with us, we will develop a tailor-made script for your project. We will send you a list of questions and use
your answers to create the right script.

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Storyboard

Once the script is ready, the next step is to develop a storyboard. Together with you, we choose a style that perfectly suits your company. We then design the storyboard based on the script.

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Production

Script and storyboard - ready. Now we get the images moving - with the right music, perfect sound design and a professional voiceover.

Our customers

Over 3,000 satisfied customers

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In 6 steps to your explanation video

We accompany you step by step on the way to your customized explanation video. Our proven process ensures that your message is conveyed clearly, creatively and effectively - from the first conversation to the final delivery. Find out how we create your ideal video together:

Gespräch
Step 1
KICK-OFF
In the first step, we take the time to understand your ideas, goals and expectations in detail. In a personal meeting, we clarify all open questions, define the target group and determine the most important messages. This creates the basis for an explainer video that exactly meets your needs.
Step 1
Drehbuch
Step 2
SCRIPT
Our experienced copywriters create a script that conveys your content clearly and comprehensibly. We make sure that the key messages are concise and formulated in a language that appeals to your target group. We combine facts and emotions to create a story that captivates and convinces.
Step 2
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Step 3
STORYBOARD
The next step is to visualize the story: We translate the script into concrete images in the form of a storyboard. Here you can already see what your explanation video will look like. We will discuss all the details with you to ensure that the visual implementation is exactly what you want.
Step 3
Uhr
Step 4
DESIGN
that bring your message to life. We make sure that the design matches your corporate identity and that the content is conveyed in an understandable and memorable way. Each element is individually tailored to your needs.
Step 4
Online Marketing
Step 5
PRODUCTION
Now we bring the graphics to life. Using the latest animation techniques and the right choice of music, we create a dynamic video that captivates your viewers. A professional narrator ensures that the message is conveyed clearly and convincingly. Sound design and effects round off the video and make it a special experience.
Step 5
Tipps zur Erstellung von Erklärvideos
Step 6
FINISHING
In the final step, we make any final adjustments to ensure that your explainer video meets your expectations. After your approval, we deliver the finished video in the highest quality, ready for use on your website, social media or other channels. So you can be sure that your video will have its full impact.
Step 6

What makes an
explanation video so effective

An explanation video gets your message across quickly and precisely - exactly what counts in a world full of information. It immediately grabs the attention of your target group, explains even complex topics in just a few moments and is memorable. By combining visual elements, engaging storytelling and clear messages, it appeals to both the mind and the emotions. This mix ensures that your content is easier to understand and better retained, while at the same time you build a personal connection with your potential customers. This is how you turn prospects into convinced customers - simply, effectively and measurably.

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What the media say

Our top press releases

Do you have a project in mind?
Then arrange your non-binding initial consultation now.

How much does your explanation video cost? Which package is right for you? What exactly could your story look like? We’ll discuss all of this in our non-binding concept meeting, where we’ll create a free concept for your explainer video.

support
Susanne Mayer
Explanation Video consultation

Do you still have questions?

Maybe our FAQ's will help!

What is an explanation video?

aims to explain complex content in a simple and understandable way. It is used to present products, services or processes quickly and concisely and is ideal for effectively reaching and inspiring your target group.

How long should an explanation video be?

The optimal length of an explanation video is between 60 and 90 seconds. In this time frame, you can convey your core message clearly and directly without losing the attention of your viewers. Shorter videos increase the likelihood that the entire message will be consumed and shared.

What are the costs for the production of an explanation video?

The cost of an explanation video varies depending on the length, style, design and desired level of detail. They can range from a few hundred to several thousand euros. We would be happy to discuss your individual requirements with you and create a customized offer that fits your budget.

How long does it take to create an explanation video?

The creation of an explanation video usually takes between 2 and 6 weeks, depending on factors such as concept development, script, design and animation. This time includes working closely with you to ensure that the final product is exactly what you want and gets your message across.

What types of explanation videos are there?

There are different types of explanation videos, including animated videos (such as 2D and 3D animations), whiteboard animations, live action videos and motion graphics. Each format has its own advantages and is suitable for different content and target groups. We are happy to help you choose the right style for your message.

On which channels can I use the video?

You can use your explanation video on many different channels: on your website, in social media, in email marketing campaigns, on video platforms such as YouTube or even at events and presentations. Thanks to its versatility, you can use it exactly where your target group is active.

How do I measure the success of my explanation video?

You can measure the success of your explainer video using various metrics, such as the number of views, dwell time, conversion rate, click-through rate and sharing on social networks. With the help of analysis tools, you can track exactly how effective your video is and which areas can still be optimized to achieve maximum impact.