And this is how it works

Our simple process

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Initial consultation

Before we start with the actual production, we take the time to answer your questions and address any special concerns. Your personal consultant is at your side from the very beginning, listens carefully and offers you comprehensive support.

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Screenplay

If you decide to work with us, we will create a customized
screenplay for your project. You will receive a detailed questionnaire from us, on the basis of which we will develop a suitable script.

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Storyboard

Once the script has been completed, it's time to design the storyboard. Together we select the
style that best suits your company and visualize the script in an appealing storyboard.

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Production

Initial meeting - completed. Script and storyboard - ready. Now we set everything in motion: with impressive animation,
suitable music, professional sound design and a first-class voiceover.

Our customers

Over 3,000 satisfied customers

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In 6 steps to your explanatory video

We make the path to your perfect explanatory video simple and efficient. With our tried-and-tested 6-step process, we ensure that every video is tailored to your individual needs and conveys your message clearly and effectively:

Gespräch
Step 1
KICK-OFF
To begin with, we sit down with you to gain a comprehensive understanding of your vision, your product or your service. In this meeting, we answer all your questions, listen to your specific wishes and define the direction for your Explanatory Video. A personal consultant will be at your side from the very beginning to ensure that all your requirements are taken into account.
Step 1
Drehbuch
Step 2
SCREENBOOK
Based on the information from the initial meeting, we create a customized script that gets to the heart of your message. You will receive a list of questions from us to better capture your ideas. With the help of your answers and our expertise, we develop a script that conveys the key messages clearly and concisely while appealing to the target group.
Step 2
Grafik 1
Step 3
STORYBOARD
The script forms the basis for the storyboard, in which we define the visual realization of your video. We work closely with you to choose a style that best suits your brand. The storyboard helps visualize the entire flow of the video so you can see exactly how your message will be portrayed creatively and effectively.
Step 3
Uhr
Step 4
PRODUCTION
Once the storyboard is approved, we start production. Our animation and design experts turn the ideas into stunning images and animations. We combine visual elements, appropriate music, professional sound design and a high-quality voiceover to make your video vivid and engaging. Each stage is carefully executed to ensure the highest quality.
Step 4
Online Marketing
Step 5
FEEDBACK
After the first version of your video has been created, you will be given the opportunity to provide feedback. Based on your feedback, we will make specific adjustments to ensure that the video meets your expectations and achieves all objectives. Our goal is for you to be 100% satisfied.
Step 5
Tipps zur Erstellung von Erklärvideos
Step 6
PUBLICATION
Once all adjustments have been completed and you have given your final approval, the explainer video is finalized and exported in the format of your choice. We deliver the finished product in optimum quality, ready for use on your website, in social media or in presentations. On request, we can also support you with publishing and optimization for maximum reach and impact.
Step 6

Explanatory video:
The perfect choice for more customers and sales

An explanatory video is the perfect solution for making complex messages understandable in a short space of time while creating an emotional connection with your target group. It uses the power of engaging animations and concise explanations to capture your customers' attention and guide them through the benefits of your offering in a simple way. Studies show that companies that use explanatory videos achieve a significantly higher conversion rate and can significantly increase their reach through preferred search engine placement and shareability on social media. Through the vivid and entertaining presentation, your company is perceived as innovative and customer-oriented, which leads to more engagement and stronger brand loyalty.

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What the media say

Our top press releases

Do you have a project in mind?
Then arrange your non-binding initial consultation now.

How much does your explanatory video cost? Which package is right for you? What exactly could your story look like? We’ll discuss all of this in our non-binding concept meeting, where we’ll create a free concept for your explanatory video.

support
Susanne Mayer
Explanatory Video consultation

Do you still have questions?

Maybe our FAQ's will help!

What is an explanatory video?

An explanatory video is a short, concise video format designed to explain complex ideas, products or services in a simple and understandable way. These videos often combine animated graphics, text, sound effects and a narrative voice to convey the most important information in a clear and memorable way. They are ideal for marketing, training or internal communication.

How much does it cost to create an explainer video?

The cost of an explainer video can vary greatly and depends on various factors such as length, style and complexity. To get an accurate quote and find the best solution for your business, we offer a free consultation. In this meeting we will discuss de

How long should an explanatory video be?

The ideal length for an explanatory video is usually between 60 and 90 seconds, as this duration is sufficient to convey the most important messages while keeping the audience’s attention. Shorter videos of around 30 seconds can be sufficient for simple topics, while more complex content sometimes requires longer videos of up to 2 minutes to clearly communicate the details without overwhelming the audience.

How is an explanatory video produced?

The production of an explanatory video takes place in several phases: First, a briefing is conducted to determine the objectives and content of the video, followed by scripting that clearly articulates the message. A storyboard is then created to plan the visual implementation of the content. This is followed by the actual animation or film production, supplemented by music, sound effects and a voiceover. Finally, the video is finalized, optimized and made available for publication in various formats.

What advantages does an explanatory video offer my company?

An explanatory video offers a variety of benefits: It helps to present complex information in an easy-to-understand and engaging way, which significantly increases viewer attention and engagement. It also improves brand perception and can increase conversion rates by convincing potential customers to purchase a product or service more quickly and effectively. Furthermore, Explanatory Videos are versatile and can be integrated into various marketing and sales channels.

What types of explanatory videos are there?

There are different types of explanatory videos, including 2D animations, 3D animations, whiteboard videos, motion graphics, screencasts and live action videos. 2D and 3D animations are ideal for creative and visually engaging presentations, while whiteboard videos offer a simpler but effective narrative. Choosing the right style depends on the target audience, the message and the company’s specific objectives to achieve maximum impact.

How long does it take to produce an explainer video?

The production time of an explainer video depends on various factors, including the length, the complexity of the content and the specific requirements of the project. Generally, it takes between two and six weeks to create a video, allowing time for scripting, storyboarding, animation, editing and any correction loops. For more elaborate projects, the time frame can be longer, especially if custom animations or extensive feedback rounds are required.